Beyond Likes and Followers – Social Media and Local Economic Development

Social media has quickly emerged as a dominant mode of communications and interaction in today’s society whether it be in current events, political elections, entertainment news, open government and a slew of other subjects. Over the last ten years, local economic development agencies have increasingly turned to social media as a means for branding and marketing their communities, assisting in site selections or location decisions, forging networks with local businesses and establish direct contacts with business decision makers. Continue reading

Advertisements

What does really matter when it comes to the City of Ottawa’s Economic Development Strategy?

The City of Ottawa’s Economic Strategy 2015 Update known as Partnerships for Innovation has its vision to be a leader in innovation for economic prosperity. This vision statement is based on the following assessment:

Today’s economy is global, competitive, and rapidly evolving through technology and innovation. To excel and outperform, municipalities are proactively investing in economic development initiatives that encourage investment attraction and business expansion and retention, foster entrepreneurship and innovation, strengthen tourism, and provide the necessary tools and research to make informed decisions.

The City’s Economic Strategy is also derived from the argument that Ottawa’s dependency on the federal government has in fact discouraged new investment on the part of private industry and indeed, has created a situation where the local economy is in imminent peril because of its downsizing and spending cuts.

Continue reading

Taking Performance Rankings For Another Spin – This Time It’s fDi’s City of the Future

Mayor Watson seemed to be impressed when the prestigious fDi Magazine selected Ottawa as the most “Business Friendly” mid-sized city in the Western Hemisphere. Invest Ottawa was also excited about the news and sent its Vice-President along with Councillor Stephen Blais to Anchorage Alaska to pick up the award at the International Economic Development ceremony.

Not only was it the most Business Friendly mid-sized city, Ottawa was also beat out by only Raleigh, North Carolina and Oakland, California as the overall top mid-sized “City of the Future”. Brampton was the only other Canadian city making the overall top 10 in the mid-size category coming in at number 9. Continue reading

Ottawa and Regional Economic Development in Eastern Ontario – A Missing Piece in Today’s Strategic Thinking?

Many decades ago when I was a grad student at McMaster University, my research was focused on regional development and growth poles.  Growth pole theory was a very popular topic in those days in both the academic world as well as in public sector regional development policy. The thinking behind growth pole strategies was, very simply, to deliberately channel growth and investment in a few selected centres, which would then have a positive economic impact on the surrounding lagging regions or hinterland through various “spread” or “spillover” or “trickle down” effects.  Growth pole theory was fundamental to the approach undertaken by, for example, the federal government Department of Regional Economic Expansion (DREE) created by the Trudeau government in 1969. Growth pole initiatives however, were abandoned in the 1970’s and deemed as failures in most countries, largely because they failed to generate the spillover effects predicted by the theory. DREE was disbanded in 1982. Continue reading

How Global Is Ottawa?

Globalization and its concomitant concepts of global cities, control-and-command centres, and city mega-regions are much in vogue these days. Globalization has been identified as being the cause (blame?) for many of the challenges faced by larger Canadian cities ranging from governance (e.g. amalgamation) to economic competitiveness to investment in municipal infrastructure. The rationale commonly presented by municipal representatives is that, in the face of powerful social, political and economic globalization forces, metropolitan cities throughout Canada must strengthen their competitiveness in the world economy in order to maintain and sustain local prosperity and high quality of life. Continue reading